BriefYourMarket is a unique, powerful e-marketing platform, designed to make your marketing look great and perform even better.
The BriefYourMarket platform combines email, newsletters, automated marketing messages, direct mail, sms, social media and survey tools. It also allows you to increase customer retention, automate your marketing, nurture new prospects, improve your SEO, automatically update your website whilst integrating with Plus2 to give you a truly powerful solution.
Our Smart-filter automatically sends the right marketing messages to the right people
When you send an ‘Intelligent Newsletter’ to your database, each individual customer will automatically receive their own tailored email containing the stories that will be of interest to them. Our unique Smart-filter ensures clients will only receive information that is truly relevant – keeping your readership and response rates high.
Send event-based messages
Event-based Messages are the easiest way to market to your customers. They are different from Intelligent Newsletters because they are automatically triggered by an event in your relationship. Messages are sent to your customers when they reach specific milestones, like birthdays, or renewal dates.
SMS Messaging and Direct Mail
Our simple easy to use interface allows you to send SMS messages and Direct Mail direct from your desktop. If a class is cancelled for example, you can quickly and easily notify attendees of the fact.
Track the responses and cross-sell with ease
Brief Your Market gives you the power to analyse the interactions of your customers – showing you which specific article or news item a customer has accessed and what they went on to read next. With this powerful information at hand, you can build the elusive single customer view. Targetting individuals based on what they have found useful and appealing, making any communication both relevant and personal.
Surveys
Surveys are an excellent way to gather valuable feedback from your customers and a simple way to identify additional
business opportunities. It’s easy to use their responses to generate additional revenue.
